Run AdsConvert LeadsGrow Revenue
Modus helps small and medium businesses run ads, qualify enquiries with AI, and track revenue — all in one simple platform.
Less Agency
Save 30-50% Cost
More Control
On Every Spend
Better ROI
That You Can See
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Overview
Ad spend
₹1,45,231
+18.6%
Revenue
₹8,76,452
+27.4%
ROAS
6.04x
+23.1%
Orders
156
+19.8%
Revenue over time
Top performing ad
Festive Offer — Video
₹3,45,678 revenue · ₹44,287 spend
The problem most businesses face today
You spend on ads. But still...
- You depend on agencies and pay high fees
- You don’t know which ads actually bring revenue
- Leads go unanswered or are followed up too late
- Cold leads are lost forever
- No clear visibility of ROI or real revenue
We spend so much on ads, but don’t know what’s working.
Agencies show reports, not results.
We miss leads and lose potential customers.
We have leads, but no system to manage sales.
At the end of the month, still no clarity on ROI.
familiar?
We spend so much on ads, but don’t know what’s working.
Agencies show reports, not results.
We miss leads and lose potential customers.
We have leads, but no system to manage sales.
At the end of the month, still no clarity on ROI.
How the number is possible
Your complete growth engine in one platform.
Most businesses run this as three disconnected products — an ads dashboard, a chat tool, a spreadsheet of deals — and the identity breaks at every handover. In Modus it is a single record that carries its origin the whole way.
Click
ad idSomeone taps your ad, a QR code, or your website widget.
Conversation
full threadThe agent answers from your own pricing, policies and catalogue.
Qualification
stage + scoreBudget, timeline and intent scored 0–100 as they talk.
Order
revenueThe deal is marked won with a real rupee value against it.
Repeat
lifetime valueRecovery and re-order nudges timed to that buyer, not a blast list.
Less agency dependency
You see the same record we do — spend, conversation and order — not a monthly recap someone else compiled.
Real cost per customer
Not cost per click, not cost per lead. The number that tells you whether the spend actually paid off.
Higher-quality leads
Every conversation is scored on budget, timeline and intent before your team spends an hour on it.
More orders closed
The same agent that measures the pipeline is the one working it — follow-ups, recovery nudges, the lot.
What to do this week
Illustrative“Festive Offer” brings volume, not buyers
- ·₹8,100 spent, 214 conversations at ₹38 each
- ·9 reached qualified (4%) against your account average of 31%
- ·No orders from this ad in the period
Consider pausing it, or rework the creative and targeting — Meta is optimising toward a bad proxy here.
“3BHK Walkthrough” is your best performer and it’s underfunded
- ·7 buyers from 61 conversations · ₹18.4L attributed revenue
- ·Taking 14% of account spend while returning the highest ROAS
Shift budget here before you widen the top of the funnel.
“Monsoon Retarget” — not enough data to judge yet
- ·Live 4 days · 12 conversations · sales cycle not settled
We will not call this one either way until the cohort matures.
Verdicts you can act on
Know what to act on — and what to wait on.
Every verdict is computed statistically before it is written down. An ad with four conversations and no orders is not a failing ad, it is an ad with four conversations, and Modus will say exactly that instead of inventing a trend you might move real budget on.
Read-only on Meta and Google Ads, by default. As connected, Modus can only read: it cannot create, edit or pause an ad, or spend a rupee on either platform. Switch on campaign creation and it can publish one for you — always paused, never funded, and never delivering until you press go live.
Your data stays yours. Per-business isolation, encrypted platform credentials, and an agent that only ever answers from the knowledge you uploaded.
Every surface
Every conversation lands in one place.
WhatsApp is where most of your buyers reply — it is not the whole product. A visitor who chats on your site and later messages your number is one contact, one score, one attributed order.
Your own number on the official Business API. Where Indian buyers actually reply.
Your website
One script tag. Same agent, same knowledge, styled to your brand.
Your product
A REST API with scoped keys, so the agent can live inside your own app.
Not just a report
More than a report — it follows up on every lead.
An analytics tool tells you the pipeline leaked. Modus is standing in the pipeline. The same agent that produces the numbers is the one answering at 2am, pushing for a budget, and going back to the buyer who stopped replying in March.
- 01
It answers in seconds, from your own facts
Pricing, availability, policies, catalogue, payment terms — the agent replies from what you uploaded, and says a human will confirm rather than inventing a number.
- 02
It qualifies before your team spends an hour
Budget, timeline and buying intent are drawn out in the conversation and scored 0–100, so your closers work a ranked list instead of a raw one.
- 03
It hands over the moment a human is worth it
Price negotiation, complaints, or an explicit ask for a person — the thread is flagged with the qualification summary already filled in. Nobody re-asks what the buyer just answered.
- 04
It goes back for the ones who went quiet
Recovery and re-order nudges built from a plain-English audience — “paid customers who have not ordered in 60 days” — scheduled in their timezone, capped by cooldown.
Where this pays for itself fastest
Built for businesses that can't afford to lose an enquiry.
Some of these are big, considered purchases — a single recovered enquiry can cover the platform for a year. Others are high-volume and time-sensitive, where a missed message costs a booking. Either way, it's exactly where click-based attribution fails hardest.
₹40L – ₹5Cr
typical ticket
Builders & developers
Portal and ad enquiries answered before they go cold, qualified on budget, site visits booked.
See how it works
₹3L – ₹25L
typical ticket
Interior & modular
Carpet area, budget band and possession date captured before a designer travels across the city.
See how it works
₹1L – ₹3L
typical ticket
Study abroad
Intake enquiries answered across time zones, scored on profile, counsellors booked for the real ones. Fee per enrolled student.
See how it works
₹1L – ₹6L
typical ticket
Specialty clinics
Treatment questions answered at midnight, consultations booked, no-shows reminded.
See how it works
₹1L – ₹5L / yr
typical ticket
Schools
Admission enquiries answered same day, campaigns judged by seats filled, not just leads captured.
See how it works
₹40k – ₹3L
typical ticket
Coaching institutes
Course and batch enquiries qualified on intent before a counsellor calls, matched to the batch that fills.
See how it works
₹1L – ₹15L
typical ticket
Property agents
Portal and social enquiries qualified on budget and locality, follow-ups that don’t go cold before a site visit.
See how it works
Every table, every night
what’s at stake
Restaurants
Table bookings, order questions and offers answered instantly through the rush, without pulling staff off the floor.
See how it worksWho it’s for
And for whoever is actually answering the messages.
The industry matters less than the fact that one person is doing the selling, the delivery and the follow-up. When there is nobody to hand an enquiry to, the enquiries you never got to are indistinguishable from ads that did not work.
Small business owners
You are the owner, the salesperson and the support desk. Enquiries get answered while you serve the customer in front of you.
See how it worksCreators
A launch brings hundreds of questions in a day. All of them get answered, and you find out which post produced the buyers.
See how it worksSolo operators
The front desk a one-person business cannot hire — qualifying and following up while you do the work you were hired for.
See how it worksCoaches & consultants
You sell your own hours, so a discovery call with someone who cannot buy is the most expensive thing you do. Qualify first.
See how it worksDoctors
Timings, fees and appointments answered while you are in consultation. Anything clinical comes straight to you.
See how it worksSetup
Three things, and we do most of them.
- 01
Connect your number
We provision the official WhatsApp Business API on your number and paste in your website widget.
- 02
Upload what you know
Price lists, policies, project sheets, FAQs. The agent answers from these and nothing else.
- 03
Link your ad accounts
Meta Ads and Google Ads, read-only by default. From the first synced day, every conversation carries the ad — or the keyword — that produced it.
Pricing
One flat monthly fee. No agency middleman.
Starting at ₹1,999 a month — launch pricing for early customers.
Every plan opens with a 7-day free trial — no card needed, and it ends itself if you do nothing. WhatsApp's own per-conversation charges are Meta's, passed through at cost, never marked up.
Starter
₹3,999₹1,999/month
Launch pricing — locked for as long as you stay.
Turn your WhatsApp number into a sales channel, run Meta ads and auto-qualify leads — without hiring a team.
Start Free Trial- WhatsApp Business API on your own number, with Blue Tick help
- 1 Meta ad account connected — Facebook & Instagram
- Creative library + create & launch up to 2 Meta ad campaigns
- Up to 500 customer conversations a month
- 24/7 AI lead qualification
- Branded website chat widget
- Shared team inbox for WhatsApp & web chats
- 1 REST API key for your CRM and tools
- Email & chat support
＋ Kiosq online store — ₹599/mo add-on
Pro
₹9,999₹4,999/month
Launch pricing — locked for as long as you stay.
For growing teams scaling WhatsApp sales, ads and CRM — create campaigns, recover cold leads and unify everything.
Start Free Trial- Everything in Starter
- Create & launch up to 5 Meta ad campaigns
- Public appointment & demo booking pages — WhatsApp reminders & Google Calendar sync
- Campaign insights with AI recommendations
- Up to 2,000 customer conversations a month
- Advanced AI lead qualification — custom scoring & auto-tagging
- Advanced CRM pipelines and bulk actions
- Broadcasting & retargeting to re-engage missed and cold leads
- Auto follow-ups — up to 3 in-window retargeting nudges per lead
- Up to 3 team members
- 2 REST API keys
- Priority email & chat support
＋ Kiosq online store — ₹599/mo add-on
Business
₹19,999₹9,999/month
Launch pricing — locked for as long as you stay.
Built for high-volume sales and support — multiple pipelines, order management, revenue attribution and CRM integrations.
Start Free Trial- Everything in Pro
- Up to 3 Meta ad accounts
- Up to 5,000 conversations a month
- 1,000 AI chat conversations a month
- Custom AI workflows and automation
- Revenue attribution and campaign ROI tracking
- Advanced CRM with multiple sales pipelines
- Orders workspace — full management, status tracking & analytics
- Up to 5 team members
- Advanced analytics and custom reports
- HubSpot, Salesforce and Zoho integrations
- 5 REST API keys
- Onboarding and workflow setup assistance
＋ Kiosq online store — ₹599/mo add-on
Custom
Custom
For businesses running multiple numbers, brands or locations — volume pricing, custom integrations and data residency.
Talk to us- Everything in Business
- Multiple numbers, brands and locations
- Unlimited conversations, volume pricing
- Custom integrations and data residency options
- Onboarding and knowledge-base setup done for you
- Priority support with a named contact
＋ Kiosq online store — ₹599/mo add-on
Also from ProCodeBase
Launch your store today.
Modus needs enquiries to work with. If you are still selling out of an Instagram DM, Kiosq is where those buyers should be landing — a real storefront, live in minutes, with the payments and the paperwork handled.
- Branded storefront with your catalogue
- Orders, invoices and online payments
- WhatsApp notifications to your buyers
Talk to a human
Not sure which plan? Ask us on your own numbers.
Tell us what you sell and roughly what you spend on ads. We'll show you what the agent would do with your enquiries and what cost per paying customer would look like on your pipeline — then say which plan fits, including if that is the $49 one.
Find out what a customer really costs you.
Connect your number and your Meta and Google ad accounts. Within a sales cycle you will know which half of your spend was working — and the agent will have been closing in the meantime.